I got to have random internet fun responding to cultural moments on Facebook’s Facebook page of 2MM, and people are into it! This content gets 3x more 👍’s and ❤️’s than other content on the page.
Mental Health is an ever-present struggle. For World Mental Health day, we wanted our community to know there’s a Facebook Group for those who need a place to be heard.
Tis the season for satisfying sounds. To ring in the holiday season, we celebrated the most magical part of gift wrapping with “All Things Christmas” Facebook Group.
The awkwardness of making new friends only got worse in the pandemic, so we highlighted “No More Lonely Friends” Facebook Group, started by an amazing human named Marissa after discovering her old “friends” did her wrong through a viral TikTok video.
Sides are the new mains on Thanksgiving, so we created a poll series to figure out which side rules them all. Spoiler, it’s mac and cheese but I mean, obviously…
There was one week where everyone on the internet was talking about pesto eggs. We broke the first rule of “A Group Where You Can Only Say Egg” Facebook Group to share the news.
The cultural moment: A guy named Josh Swain created a Facebook Group to challenge everyone who shared his name to a duel. We had to get the word out to even more Josh Swains before the battle began.
We really needed to get the word out about “The same video of the same guys dancing to a different song every day” Facebook Page with a weeks worth of song reshares on the Facebook App page.
—
Check out more of our internet magic on the Facebook App page, here: ✨🌈🦄
Link to video: https://www.facebook.com/facebookapp/posts/10160287100391729